Toyota Motor Corporation (hereinafter referred to as "Toyota") and Mazda Corporation (hereinafter referred to as "Mazda") today issued a joint statement to realize the "further enhancement of car charm" and effectively utilize the management resources of both parties to realize the complementarity of both products and technologies. The maximum cooperation effect, the two sides decided to build a sustainable partnership and signed a memorandum.
In the future, the two sides will set up a special committee to promote the agreement on the specific cooperation business. The business cooperation mainly focuses on environmental protection technology, advanced security technology and other fields. The two parties look forward to giving full play to their respective advantages through specific business cooperation.
Toyota and Mazda have always had business cooperation, such as Toyota's license to supply hybrid systems to Mazda, Mazda to produce Toyota small cars in Mexico.
Toyota has been pursuing “making better cars†and improving its true competitiveness in order to achieve sustainable development. Mazda has always been committed to "providing a richer and more beautiful life for customers through excellent automotive products", introducing "Chuangchi Blue Sky" technology and "soul" design, and expecting to bring "driving fun" to customers. It is precisely because the two companies' corporate philosophy has this similarity. This time, the business cooperation discussion has reached an initial agreement, and the scope of cooperation will be beyond the past. It is a medium- and long-term cooperation for “creating new value of automobilesâ€.
Toyota President Akio Toyoda said: "Mazda has continuously promoted the advancement of automotive basic technology through the "Chuangchi Blue Sky" technology and the "soul movement" design, and constantly challenged the future-oriented automobile manufacturing and technology research and development. It can be said that Toyota has been The pursuit of the goal of 'making a better car'. The two like-minded companies can jointly promote the 'further improvement of car charm', and I am full of expectations. If you cooperate with each other, you can communicate to the world. In the next 100 years, the car will be full of fun' information, it will be a wonderful thing."
Mazda President Xiao Yiya said: "Toyota has shown a strong sense of corporate responsibility in the fields of global environmental protection and the future development of manufacturing, and is constantly pursuing reform and innovation in the goal of 'making better cars'. In addition, since the establishment of the company, Toyota has been adhering to the concept of “emphasizing the local society†and has gained the love of the society. We also deeply agree with this. Through this cooperation, we will achieve 'further enhance the charm of the car' and come to the customers. It is said that the realization of the true value of the product will also help to improve the manufacturing level of Hiroshima. I am full of expectations."
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